Kural · Pricing
Anumberamonth.Creditsaminute.
Two lines on the invoice. A phone number on the platform is ₹1,200 a month, and every connected minute is paid from prepaid credits: 5 credits a minute, inbound or outbound, one credit one rupee. No platform fee, no seat fee, no free plan, nothing charged that you did not buy. Prices exclude 18% GST.
Line 1 · The number
₹1,200 /number /month
₹1,416 all-in with GST
- A real Indian phone number, or your existing number ported in for inbound
- Inbound and outbound on the same line
- 2 calls at a time; more channels are an add-on
- Registration for commercial calling (TRAI / DLT) handled with you during onboarding
- The console, unlimited agents, knowledge base, live monitor, recordings, transcripts, API and webhooks
Line 2 · The minutes
5 credits per connected minute
Inbound or outbound, the same rate. One credit is one rupee.
One credit is one rupee. Buy a pack below; the bigger the pack, the more bonus credits come with it. Credits are deducted on connected time only, in 30-second pulses, and never auto-charged.
₹5,000
5,000 credits
≈ 1,000 min · ₹5.00/min
₹20,000
21,000 credits · +5%
≈ 4,200 min · ₹4.76/min
₹50,000
55,000 credits · +10%
≈ 11,000 min · ₹4.55/min
₹2,00,000
2,30,000 credits · +15%
≈ 46,000 min · ₹4.35/min
The smallest way to start is one number and the ₹5,000 pack: ₹6,200, about 1,000 minutes, which is a real pilot on a real line. Test calls from the demo console are free and always will be.
Whatamonthlookslike.
| Customer | Minutes | Numbers | Credits used | Monthly cost | All-in per minute |
|---|---|---|---|---|---|
| Hospital front desk, appointment calls inbound, credits at the ₹20,000 pack rate | 2,000 | 1 | 10,000 | ≈ ₹10,700 | ≈ ₹5.4 |
| Staffing firm, candidate screening outbound, credits at the ₹50,000 pack rate | 5,000 | 1 | 25,000 | ≈ ₹23,900 | ≈ ₹4.8 |
| NBFC branch, payment reminders outbound, credits at the ₹2,00,000 pack rate | 20,000 | 2 | 1,00,000 | ≈ ₹89,400 | ≈ ₹4.5 |
Ex-GST, rounded. Credit cost is the pack price divided by its credits (₹1.000 · ₹0.952 · ₹0.909 · ₹0.870 per credit across the four packs).
Ineveryaccount.
Unlimited agents, written with you and approved before the first call
Tamil, English, and both mixed in one sentence
Recording, transcript and a structured result for every call
Live monitor: watch a call with its transcript as it happens
Knowledge base: your documents answered on the call
Campaign dialer with calling windows, retries and attempt caps
Human transfer with everything said so far attached
API, signed webhooks, and results into your ATS, HIS, CRM or a sheet
Transcripts kept 90 days, recordings 30 days; longer as an add-on
Call data stored in India; consent recorded on every call
Languages: Tamil, English, Hindi (beta).
Howcreditsarecounted.
- Credits are deducted on connected time only, from answer to hang-up, in 30-second pulses.
- Unanswered, busy and failed attempts cost nothing.
- Test calls from the console are never charged.
- A call that fails because of a platform error is credited back automatically.
- Credits are valid for 12 months and are never auto-charged. Optional auto top-up when the balance drops below a level you set.
- At zero balance calling pauses and you are alerted; a top-up resumes it within a minute.
- The number fee is billed monthly in advance; credits are bought when you choose.
Add-ons.
| Add-on | Price | What it does |
|---|---|---|
| Extra channel | ₹1,500 /month | One more call at a time on a number. |
| Extended retention | ₹3,000 /month | Transcripts kept for 365 days and recordings for 180, instead of 90 and 30. |
| Custom voice | ₹9,000 one-time | A voice recorded and tuned for your brand, in Tamil or English. |
One-time work such as writing a custom agent is quoted before it starts, never added to an invoice afterwards.
Enterprise
From ₹2,50,000 a year, committed.
For hospitals, NBFCs and groups with their own rules.
- Committed annual spend from ₹2,50,000, with a custom per-minute rate from 4 credits
- Single sign-on for your team
- Custom voice included
- Transcripts kept 365 days, recordings 180 days
- Data-processing agreement, named contact, quarterly review
- Net-30 invoice, PO and TDS handled
PricingFAQ
Is there a free plan?
No. The demo console is open to anyone and test calls from it are free, so you can hear Kural before paying. The smallest start is one number and a ₹5,000 credit pack: about 1,000 minutes, enough to run a real pilot on a real line.
How are credits counted?
One credit is one rupee. A connected minute costs 5 credits, inbound or outbound, counted on connected time in 30-second pulses. A ring with no answer costs nothing. A call the platform drops is credited back.
What is the ₹1,200 a month for?
One phone number on the platform, with two calls at a time, inbound and outbound, the console, unlimited agents and the registration work for commercial calling. There is no separate platform fee: the number is the subscription.
Can I bring my own number?
Yes, for inbound, at the same monthly fee. For outbound you need a number registered for commercial calling under TRAI rules; we handle that registration with you during onboarding and the system refuses to dial until it is complete.
What happens when credits run out?
You get an alert at 20% balance. At zero, calling pauses; a top-up resumes it within a minute. Turn on auto top-up if you never want a pause. Nothing is ever charged without you choosing it.
Do credits expire?
After 12 months. Bonus credits in the larger packs expire on the same date as the pack.
Where does the call data live?
Call records, transcripts and recordings are stored in India. Consent is recorded at the start of every call, retention is set by you, and recordings are only ever opened through short-lived signed links that are logged.
Is GST extra?
Yes. All prices are exclusive of 18% GST. Tamil Nadu customers are billed CGST + SGST, other states IGST. Your GSTIN goes on the invoice so you can claim input credit.
How do I pay?
Credit packs and the number fee are paid by UPI, card or bank transfer against a GST invoice. Enterprise accounts run on a committed annual contract with net-30 invoices.
Start with one number and one pack.
₹6,200 buys a real line and about 1,000 minutes. We write the call with you, run it on that line, and you see exactly what comes back.
One number, one credit pack, no free plan. Pricing is published.